Automotive Web Design
Website that keeps selling while the forecourt sleeps
Websites Designed for Automotive Web Design Businesses
Whether you’re an independent used car dealer, a specialist or a multi-franchise site looking for Automotive Web Design, your website should list your stock automatically, quote finance instantly and turn late-night browsers into booked appointments. We build fast car dealer websites that plug straight into your DMS and the portals you already sell on.
Buyers research online and turn up ready to sign... if you let them
The modern car buyer visits fewer forecourts and does nearly all their shortlisting online. If your website can't show accurate stock, a monthly payment and a part-ex figure, they'll do it on the next dealer's site instead.
Sold cars still showing
Typing every car twice, once into your DMS, once onto the website, means the site is always behind. Buyers enquire on cars you've already sold, and your team wastes calls untangling it.
Leads leaking
No finance quote, no part-ex figure, no reserve button. The buyer who was ready at 9pm has no way to act, so they bounce to the next, and you never even knew they were there.
All spend, no shop window
You pay Auto Trader and the portals every month, then send that hard-won traffic to a slow, clunky website that undoes the good work. Your site should close the deal for you.
Integrate with your existing systems
We build to your setup rather than forcing you onto ours, connecting via API and stock feed to the tools UK dealers already run. If you use it, we'll almost certainly integrate it.
BMW M4
18000 miles
Petrol
Mercedes-Benz AMG GT
12800 miles
Petrol
Audi Q6 e-tron
8000 miles
Fully Electric
Listings so good they've no reason to leave
Here's the moment that costs you sales: a buyer lands on one of your cars, but the photos are thin, half the spec is missing and there's no clear price or finance figure - so they head straight back to Auto Trader to find the detail, and nine times out of ten they never come back.
We build individual vehicle pages that give them everything they came for and more: big, sharp galleries with proper interior, engine bay and detail shots (plus video or a 360° spin if you've got them), the full spec and options list, an honest description, MOT and service history, mileage, running costs, and the price with a monthly payment right there beside it.
Add trust signals like your Google and Auto Trader reviews, a clear part-exchange and reserve button, and your real people and premises on the page, and the buyer has no reason to look anywhere else. It's the difference between a listing that feels like a placeholder and one that feels like a dealer who's proud of the car - and that's exactly the impression that turns a browse into an enquiry, on your site, where the lead is yours and not rented back to you.
Dealer Management Systems
Your Dealer Management System is the engine of the business - it's where stock, pricing, costs, part-exchanges, sales admin, finance and after sales info all live. The problem is that most dealer websites ignore it, so someone ends up re-typing every vehicle by hand and the site drifts out of step with reality within days. We connect your website directly to your DMS - whether that's Dragon2000, Click Dealer, Pinewood, Keyloop/CDK, Codeweavers or another provider - using their stock feed or API, so your live inventory flows automatically onto the site with photos, full spec, mileage and price.
Add a car in the DMS and it appears online within minutes; mark it as sold and it drops off before the enquiries start rolling in.
Because the DMS stays the single source of truth, that same clean data can then push out to Auto Trader, eBay Motors and the other portals, so everything you advertise agrees on price and availability. No double entry, no stale listings, no awkward calls about a car that left the forecourt last week - just accurate stock everywhere, updating itself.
FAQ
Find answers to common web design questions. If you would like to know more, then feel free to just ask.
Can the website pull my stock from my DMS automatically?
Yes, that’s the core of it. We connect to your dealer management system or stock provider (Dragon2000, Click Dealer, Pinewood, Keyloop/CDK and others) via API or stock feed, so vehicles you add appear automatically with photos, spec and price, and drop off the moment they’re marked as sold.
Will it sync with Auto Trader, eBay Motors and PistonHeads?
Yes. We set your site up as a single source of truth that feeds the portals you advertise on, so price and availability stay consistent everywhere and you’re never fielding enquiries on a car that’s already gone.
Can customers get finance quotes and apply online?
Yes. We integrate iVendi, Codeweavers and Evolution Funding so every vehicle shows a real monthly payment and can take a full online application, built to be FCA-compliant with representative examples handled properly.
Can buyers value a part-exchange or reserve a car?
Yes to both. A number-plate part-ex tool gives an instant on-screen valuation and captures the lead, and buyers can reserve with a deposit or book a test drive, with every action landing in your CRM.
Do you build for garages and MOT centres too?
Absolutely, with online service and MOT booking, automated reminders and clear pricing, so your workshop diary fills itself.
How much does an automotive website cost?
It depends on stock volume, number of locations and integrations. We always give a clear, fixed quote up front after a short call about your systems.
Do you only work with dealers in Dorset?
No, we are Poole-based but building for automotive groups across the whole of the UK.