Metropolis London

A gastronomic heaven for Vauxhall and Epsom. Metropolis is a food hall like no other, set in the historic Vauxhall Arches, it offers a range of global food stands offering some of the best food in London. They have recently expanded into Epsom due to their instant success.

CommunicationsMarketingSEOWeb DesignWebsites

Client

Metropolis London

Date

2024

Role

Brand Identity & Web

The opportunity

Metropolis, a vibrant London-based food venue and hall, approached us with the exciting task of launching their brand into the digital world. As a new hospitality business in a competitive market, they needed a strong identity, a user-friendly online presence, and reliable tools to support their growing operations. With ambitions to expand and solidify their position in the industry, Metropolis sought a partner who could deliver a comprehensive solution to support both their initial site and future growth plans.

What we did

Our team began by crafting a striking brand identity that reflects Metropolis’ energetic atmosphere and diverse culinary offerings. We designed and developed a dynamic, mobile-friendly website that not only showcases their unique venues but also integrates event calendars to engage their audience effectively. To establish a strong foundation for operations, we set up Google Workspace emails, tailored specifically to the demands of the hospitality trade, allowing for streamlined communication. Additionally, we implemented an SEO strategy to drive organic traffic and provided social media setup to amplify their online presence. Finally, we ensured seamless operations with ongoing support, hosting services, and a scalable infrastructure to accommodate their expansion.

The outcome

The results speak for themselves. The Metropolis website now attracts thousands of visitors every month, becoming a key driver for bookings and enquiries. The SEO strategy has positioned them competitively within their market, delivering sustained growth in online visibility. Their Google Workspace email system has proven invaluable for hospitality staff, providing reliable communication tools and ongoing support from our team. With their digital foundations in place, Metropolis has successfully expanded to a second location in Epsom, solidifying their reputation as a go-to destination for food lovers in and beyond London.

“When taking on the task of the website build for our new venture, Carbon Kapture, I did not realise how involved it would be. We burned through a couple of web designers who were punching above their weight, and then we found Cloud Digital. The immediate difference was the experience and hands-on approach that was applied right from the strategy briefing. The ideas started with us, but for the first time we had another proactive thinker in the room. In just three weeks, Henry and Co. turned our imagination and vision into a site which has been met with stunning reviews. It is responsive on mobile, quick to load, fully functional on e-commerce, and genuinely beautiful. If you need your digital brand to level up, use these guys.”
Paul Rees

Manging Director, mysalesbox

Explore more of our works